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The Audience-Tuning Effect of Negative Stereotypes in Communication

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Published in 2021 at "Frontiers in Psychology"

DOI: 10.3389/fpsyg.2021.663814

Abstract: Shared reality theory states that people allow others to influence their own judgments and behaviors when a shared reality is achieved (Hardin and Higgins, 1996; Echterhoff et al., 2009a). Based on this theory, this research… read more here.

Keywords: information; communication; audience tuning; audience ... See more keywords