What do politicians do on Twitter? Functions and communication strategies in the Spanish electoral campaign of 2016
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DOI: 10.3145/epi.2017.sep.02
Abstract: Twitter has been incorporated as an essential tool in the communication strategies of political actors. However, we need to know more about its use. Our objective is to analyze the main functions attributed to Twitter… read more here.
Keywords: communication; communication strategies; twitter functions; strategies spanish ... See more keywords