Choice overload reduces neural signatures of choice set value in dorsal striatum and anterior cingulate cortex
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DOI: 10.1038/s41562-018-0440-2
Abstract: Modern societies offer a large variety of choices1,2, which is generally thought to be valuable3–7. But having too much choice can be detrimental1–3,8–11 if the costs of choice outweigh its benefits due to ‘choice overload’12–14.… read more here.
Keywords: choice overload; choice; choice set; anterior cingulate ... See more keywords