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Published in 2020 at "Industrial Marketing Management"
DOI: 10.1016/j.indmarman.2020.09.009
Abstract: Abstract This paper builds upon literature addressing boundary spanners and switching suppliers in order to explore an under-examined aspect of buyer–supplier relationships: how different individuals at multiple organisational levels affect processes by which firms return,…
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Keywords:
back strategic;
boundary spanners;
want back;
switching back ... See more keywords
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Published in 2017 at "Journal of Purchasing and Supply Management"
DOI: 10.1016/j.pursup.2016.04.007
Abstract: Abstract This paper employs a practice perspective to study and conceptualize supplier-switching processes in business relationships. It is based on case study research of a company in the international marine industry, which intended to switch…
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Keywords:
switching processes;
supplier switching;
business relationships;
processes business ... See more keywords