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Published in 2025 at "Journal of Consumer Behaviour"
DOI: 10.1002/cb.70013
Abstract: This paper examines how positive feedback can elicit pride in sustainable fashion consumption and influence two key behavioral outcomes: willingness to buy sustainable fashion products and word‐of‐mouth endorsement. Drawing on framing theory and existing research…
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Keywords:
positive feedback;
feedback;
fashion;
sustainable fashion ... See more keywords
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Published in 2025 at "Sustainable Development"
DOI: 10.1002/sd.3558
Abstract: Fashion design, which serves as an artistic expression in apparel and lifestyle accessories, has become a crucial part of contemporary living. In addition to enhancing the beauty of nature, this industry is vital to the…
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Keywords:
industry;
fashion;
sustainable fashion;
apparel industry ... See more keywords
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Published in 2019 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2017.12.027
Abstract: The fashion products are believed that reinforce the inequities, exploit workers, spur resource use, increase environmental impact, and generate waste. Sustainability has been recognized as a major concern worldwide, and this also increases considerations regarding…
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Keywords:
index model;
fashion;
fashion index;
sustainable fashion ... See more keywords
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Published in 2020 at "Journal of Business Research"
DOI: 10.1016/j.jbusres.2018.10.010
Abstract: Abstract This study investigated how social power, parasocial interaction, and social capital influence the consumer's purchase intention of sustainable fashion products in the fashion YouTube context. We surveyed 230 YouTube users from South Korea to…
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Keywords:
purchase intention;
sustainable fashion;
social capital;
fashion ... See more keywords
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Published in 2024 at "Emerald Emerging Markets Case Studies"
DOI: 10.1108/eemcs-11-2023-0448
Abstract: Learning outcomes This case is primarily intended fior students to evolve ideas in context to the challenges catering to a green fashion clothing line selling their products in the emerging economy of India wherein the…
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Keywords:
market;
brand;
marketing;
sustainable fashion ... See more keywords
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Published in 2024 at "IEEE Transactions on Engineering Management"
DOI: 10.1109/tem.2024.3362403
Abstract: The apparel industry is grappling with sustainability challenges. Research in this domain has seen significant growth over the past five years. However, a clear division of topics within this field is found lacking. This study…
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Keywords:
research topics;
fashion research;
fashion;
sustainable fashion ... See more keywords
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Published in 2018 at "Environment and Behavior"
DOI: 10.1177/0013916517732109
Abstract: The positive relation of biospheric and altruistic values as well as the negative relation of egoistic and hedonic values to environmentally responsible behavior, are established findings in environmental psychological research. Recent findings revealed that compassion,…
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Keywords:
sustainable fashion;
compassion;
hedonic values;
fashion consumption ... See more keywords
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Published in 2020 at "International Journal of Market Research"
DOI: 10.1177/1470785318801152
Abstract: Fashion, as one of the largest industries in the world, causes serious social and environmental issues. Sustainable fashion aims to reduce pollution and improve working conditions in the industry. This article suggests ideas for improving…
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Keywords:
improving sustainable;
sustainable fashion;
target audience;
advertising ... See more keywords
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Published in 2023 at "Sustainability"
DOI: 10.3390/su15076202
Abstract: The fashion industry is one of the largest contributors to greenhouse gas emissions and climate change. Sustainable fashion (SF) aims to address this issue by designing, creating, and marketing socially and environmentally responsible products. This…
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Keywords:
trends future;
marketing;
fashion;
future directions ... See more keywords
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Published in 2023 at "Sustainability"
DOI: 10.3390/su15118753
Abstract: Vinted is a free digital sharing economy platform where individuals buy and sell second-hand apparel. It is an example of industry 4.0 that promotes an innovative and successful business model while favoring sustainable fashion consumption.…
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Keywords:
eco friendly;
fashion;
brand attributes;
gen ... See more keywords
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Published in 2024 at "Sustainability"
DOI: 10.3390/su16198287
Abstract: With the outbreak and ongoing spread of the COVID-19 pandemic, a wave of post-COVID-19 zeitgeist has emerged worldwide. From the perspective of fashion trends, an increasing number of consumers are demanding higher standards of health,…
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Keywords:
technology;
covid;
clothing;
post ... See more keywords