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Published in 2019 at "Journal of Strategic Marketing"
DOI: 10.1080/0965254x.2018.1442364
Abstract: Abstract We know very little about how big data-driven service analytics capabilities (SAC) are built in data-driven service organizations and the potential role of talent capability in facilitating overall SAC and the impact of both…
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Keywords:
talent capability;
capability;
service analytics;
talent ... See more keywords