Articles with "target audiences" as a keyword



Education and outreach activities by the Antarctic Treaty Parties: topics and target audiences

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Published in 2024 at "Antarctic Science"

DOI: 10.1017/s0954102024000257

Abstract: Abstract The relevance of education and outreach (E&O) activities about the Antarctic Treaty has been recognized at the Antarctic Treaty Consultative Meetings (ATCM) and at the Committee for Environmental Protection (CEP). This study examines the… read more here.

Keywords: target audiences; treaty; antarctic treaty; education outreach ... See more keywords

Digital generations as target audiences of media communications: classification and boundaries

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Published in 2024 at "Communication studies"

DOI: 10.24147/2413-6182.2024.11(2).235-252

Abstract: The permanent transformation and digitalization of society lead to generational differentiation and challenges in defining target audiences in media communications. The study of generations is hindered by differences in approaches to their classification, as well… read more here.

Keywords: audiences media; target audiences; media communications; boundaries generations ... See more keywords