Articles with "teetotaler framework" as a keyword



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You’re Not A Teetotaler, are You? A Framework of Nonalcoholic Wine Consumption Motives and Outcomes

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Published in 2020 at "Journal of Food Products Marketing"

DOI: 10.1080/10454446.2020.1783416

Abstract: ABSTRACT There is increasing academic and public interest in the rise of nonalcoholic (NA) beverage options. As a whole, the nascent stream of research on NA consumption has generated some important insights into the demand… read more here.

Keywords: framework nonalcoholic; wine consumption; nonalcoholic wine; consumption ... See more keywords