Churn prediction in Turkey's telecommunications sector: A proposed multiobjective–cost‐sensitive ant colony optimization
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DOI: 10.1002/widm.1338
Abstract: Players in the telecommunications sector struggle against the competition to keep customers, and therefore they need effective churn management. Most classification algorithms either ignore misclassification cost or assume that the costs of all incorrect classification… read more here.
Keywords: telecommunications sector; cost; churn prediction; cost sensitive ... See more keywords