Articles with "text genres" as a keyword



An evolutionary approach to the theory and practice of the functioning of PR-text genres

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Published in 2024 at "Communication studies"

DOI: 10.24147/2413-6182.2024.11(1).7-20

Abstract: Currently there is a need to comprehend and systematize the processes of development, transformation and evolution of PR-text genres. In this regard, the author of the article proposes to apply the model of synthetic theory… read more here.

Keywords: evolution; text; text genres; evolutionary approach ... See more keywords