How nostalgic taste on the screen stimulates the consumption of time-honoured restaurants: The mediation role of parasocial interaction
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DOI: 10.3389/fpsyg.2022.1062315
Abstract: As a unique cultural asset, time-honoured restaurants carry the crystallisation of traditional cuisine and the spirit of artisanship with an inestimable value. Nostalgia is a characteristic element of time-honoured restaurants and the central theme of… read more here.
Keywords: time; time honoured; parasocial interaction; nostalgic taste ... See more keywords