Sport CSR as a hidden marketing strategy? A study of Djarum, an Indonesian tobacco company
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DOI: 10.1080/17430437.2020.1764537
Abstract: Abstract This paper focuses on Djarum, an Indonesian tobacco company, which actively engages in sport corporate social responsibility (SCSR) programs by giving badminton scholarships to children. The aim of this study is to examine what… read more here.
Keywords: tobacco; tobacco company; study; djarum indonesian ... See more keywords
The failure of the UK to tax adequately tobacco company profits.
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DOI: 10.1093/pubmed/fdz004
Abstract: Background A key driver of the global tobacco epidemic is the massive profit earned from manufacturing tobacco products despite high levels of product taxation. Two of the four major Transnational Tobacco companies are based in… read more here.
Keywords: tobacco; tax; profit; tobacco company ... See more keywords
Smokeless tobacco Olympics: the US Tobacco Company, the IOC and the 1980 Lake Placid Olympic Winter Games
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DOI: 10.1136/tobaccocontrol-2019-055333
Abstract: Throughout much of the 20th century, cigarette manufacturers have sponsored sporting events and used sports figures in advertising and marketing their products. The United States Tobacco Company (UST) became a sponsor of the 1980 Winter… read more here.
Keywords: lake placid; tobacco; tobacco company; company ... See more keywords