Soft power analysis in alienated borderline tourism
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DOI: 10.1080/1743873x.2017.1337775
Abstract: ABSTRACT This study uses a combined content-semiotic analysis technique to identify visual representations of an alienated frontier between India and Pakistan. Additionally, narratives of tourism marketers, articles from leading newspapers, and online visitor reviews are… read more here.
Keywords: tourism; power analysis; tourism soft; analysis ... See more keywords
Gastronomy, Tourism, and the Soft Power of Malaysia
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DOI: 10.1177/2158244018809211
Abstract: This review article examines the link between tourism and soft power in view of five (four proposed by Ooi) interlinked ways (approaches). It also looks whether Malaysia (as a case study) by using the soft… read more here.
Keywords: malaysia; tourism soft; power; soft power ... See more keywords