Chinese hotel guest perception of international chain hotels under the same hotel brand in different travel destinations
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DOI: 10.1177/1356766715614344
Abstract: A qualitative approach was employed to examine how Chinese hotel guests perceive international chain hotels in different travel destinations (i.e. China and abroad) under the same brand. A total of 13,204 reviews were retrieved from… read more here.
Keywords: international chain; chain hotels; hotel; different travel ... See more keywords
The impact of retro imagery on historic travel intentions
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DOI: 10.1177/13567667231159147
Abstract: Popular travel destinations worldwide are often visited because they are historically significant. As such, many historic locations are promoted using historical imagery. While tourist attractions and travel destinations advertise based on their historical significance, few… read more here.
Keywords: retro imagery; travel destinations; impact retro; imagery ... See more keywords