A behaviour-based typology of travellers using an online travel marketplace
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DOI: 10.1080/13683500.2019.1710477
Abstract: ABSTRACT This study examines how different types of travellers use an online travel marketplace in different ways. To measure different travelling behaviours, we use 20 features collected from a survey of 2,467 users along with… read more here.
Keywords: behaviour based; marketplace; online travel; travel marketplace ... See more keywords