How Guests Develop Trust in Hosts: An Investigation of Trust Formation in P2P Accommodation
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DOI: 10.1177/0047287519884654
Abstract: As peer-to-peer (P2P) accommodation service often involves multistage interactions between hosts and guests in online and offline settings, trust between the parties involved is of the utmost importance. In particular, the possibility of interacting offline… read more here.
Keywords: p2p; p2p accommodation; formation; trust ... See more keywords