PNS14 The Importance of Payer Tracking in Times of Economic Turbulence and Disruptive Innovation
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DOI: 10.1016/j.jval.2020.08.1458
Abstract: Objectives: To explore the impact of Covid-19 on the pricing, market access, and payer evidence requirements in disease areas where new therapies or diagnostics are expected to be “payer disruptive” Methods: A survey-based Covid-19 payer… read more here.
Keywords: disruptive innovation; impact; disease areas; turbulence disruptive ... See more keywords