A typology of consumers based on money attitudes after major recession
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DOI: 10.1016/j.jbusres.2018.06.011
Abstract: Since the Great Recession, not all US consumers have felt the financial benefits of the sustained period of macroeconomic expansion. While some research demonstrates renewed consumer confidence and financial security among households, other studies highlight… read more here.
Keywords: consumers based; recession; typology consumers; based money ... See more keywords