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Published in 2021 at "Emerald Emerging Markets Case Studies"
DOI: 10.1108/eemcs-09-2020-0352
Abstract: Learning outcomes Industry analysis and market attractiveness: Understand how to analyse an industry, using the dairy sector in Uganda as an example and what makes a market attractive for incumbents or future entrants. Value disciplines:…
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Keywords:
dairy;
market;
ugandan dairy;
industry ... See more keywords