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Published in 2017 at "International Journal of Innovation and Technology Management"
DOI: 10.1142/s0219877017500183
Abstract: The idea of “creating shared value” has become very popular, but shared value creation has also been criticized. This paper may bridge some of the controversies by highlighting the need for innovation to successfully implement…
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Keywords:
digital transformation;
innovation;
value innovation;
shared value ... See more keywords