Articles with "value proposition" as a keyword



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A National study on the adoption of laparoscopic colorectal surgery in the elderly population: current state and value proposition

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Published in 2019 at "Techniques in Coloproctology"

DOI: 10.1007/s10151-019-02082-y

Abstract: The economic and clinical benefits of laparoscopic colorectal surgery are proven, yet may be underutilized in appropriate cases, especially in the elderly. Since the elderly constitute the greatest colorectal surgical volume, our goal was to… read more here.

Keywords: surgery; value proposition; laparoscopic colorectal; colorectal surgery ... See more keywords
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The customer value proposition: evolution, development, and application in marketing

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Published in 2017 at "Journal of the Academy of Marketing Science"

DOI: 10.1007/s11747-017-0523-z

Abstract: The customer value proposition (CVP) has a critical role in communicating how a company aims to provide value to customers. Managers and scholars increasingly use CVP terminology, yet the concept remains poorly understood and implemented;… read more here.

Keywords: value proposition; application; customer value; value ... See more keywords
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The logic of innovative value proposition: A schema for characterizing and predicting business model evolution

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Published in 2020 at "Journal of Business Research"

DOI: 10.1016/j.jbusres.2019.10.023

Abstract: Abstract Innovations in business models involve a dynamic process that makes business values resilient against market and technology changes. We propose a schema that supports predicting the effect of innovation on business model values. The… read more here.

Keywords: business model; business; value proposition; innovation ... See more keywords
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Building value proposition for interactive lighting systems in the workplace: Combining energy and occupant perspectives

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Published in 2019 at "Journal of Building Engineering"

DOI: 10.1016/j.jobe.2019.100752

Abstract: Abstract Today, new lighting technologies are rapidly changing energy savings goals and the ways in which those savings are identified and captured. As occupant expectations concerning indoor comfort and well-being are transforming lighting design and… read more here.

Keywords: value proposition; lighting systems; interactive lighting; energy ... See more keywords
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Personal View of the Antibiotic Value Proposition.

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Published in 2020 at "ACS infectious diseases"

DOI: 10.1021/acsinfecdis.0c00060

Abstract: In this brief viewpoint, I present four examples from my life in the practice of medicine and infectious diseases that illustrate both the miracle of antibiotics and the despair when they fail. There is the… read more here.

Keywords: value proposition; view antibiotic; personal view; antibiotic value ... See more keywords

Developing an elite sports’ public value proposition in Northern Netherlands

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Published in 2021 at "European Sport Management Quarterly"

DOI: 10.1080/16184742.2021.1915354

Abstract: ABSTRACT Research question The societal impact of elite sports attracts increasing attention in academia and sport policy. In this paper, we show how public value management theory enhances the understanding of the way social impacts… read more here.

Keywords: elite sports; value; northern netherlands; value proposition ... See more keywords
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Value proposition of robotic total knee arthroplasty: what can robotic technology deliver in 2018 and beyond?

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Published in 2018 at "Expert Review of Medical Devices"

DOI: 10.1080/17434440.2018.1515011

Abstract: ABSTRACT Introduction: Robotic-assisted total knee arthroplasty (TKA) has undergone marked development and increasingly gained interest with multiple studies demonstrating excellent clinical and radiographic outcomes. However, a value assessment that encompasses other aspects related to the… read more here.

Keywords: value proposition; value; robotic technology; total knee ... See more keywords
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The role of salesperson emotional behavior in value proposition co-creation

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Published in 2021 at "Journal of Services Marketing"

DOI: 10.1108/jsm-11-2019-0455

Abstract: Purpose This paper aims to focus on how salespeople use emotions to build connections and facilitate value proposition co-creation (VPCC) in B2B complex services sales. Design/methodology/approach This paper uses video recordings of authentic B2B sales… read more here.

Keywords: value proposition; methodology; creation; value ... See more keywords
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The “NABC's” of Value Propositions

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Published in 2019 at "IEEE Engineering Management Review"

DOI: 10.1109/emr.2019.2932321

Abstract: Value-creation is the process of developing new innovations. We discuss two of the first value-creation steps: identification of an important unmet opportunity and the development of a compelling value proposition. Important opportunities are potentially large… read more here.

Keywords: value proposition; nabc value; value propositions; value ... See more keywords

In Search of a Value Proposition for COVID-19 Testing in the Work Environment: A Social Marketing Analysis

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Published in 2022 at "International Journal of Environmental Research and Public Health"

DOI: 10.3390/ijerph191912496

Abstract: Background: This study examined employer experience with SARS-CoV-2 (COVID-19) asymptomatic testing through a social marketing lens. Social marketing uses commercial marketing principles to achieve socially beneficial ends including improved health and safety behavior. Method: Twenty… read more here.

Keywords: social marketing; marketing analysis; marketing; covid testing ... See more keywords