Repairing legitimacy through discourses: insights from the Volkswagen’s 2015 diesel scandal
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DOI: 10.1108/medar-08-2019-0547
Abstract: Purpose This study aims to explore how corporate discourses enact legitimation strategies aimed at repairing pragmatic, moral and cognitive legitimacy types (Suchman, 1995) after a scandal involving sustainability, namely, the Volkswagen’s 2015 diesel scandal. Design/methodology/approach… read more here.
Keywords: scandal; volkswagen 2015; diesel scandal; 2015 diesel ... See more keywords