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Published in 2017 at "European Sport Management Quarterly"
DOI: 10.1080/16184742.2016.1238498
Abstract: ABSTRACT Research question: The aim of this paper is to analyze minute-by-minute TV demand in the case of road cycling. The paper addresses at least two new hypotheses. First, breakaways and episodes of climbing mountain…
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Keywords:
2015 vuelta;
vuelta espa;
audience;
road cycling ... See more keywords