Social Media Engagement of Women: Structural Equation Modelling of Five Factor Construct in Indian Context
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DOI: 10.1177/09760911251332676
Abstract: Nowadays, it is hard to imagine life without social media. Almost half of the users are women engaged in social media. However, the social media engagement of women differs from that of the male community;… read more here.
Keywords: engagement women; women structural; media engagement; social media ... See more keywords