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Published in 2019 at "Feminist Media Studies"
DOI: 10.1080/14680777.2019.1630915
Abstract: During the same month that the Indian Edition of Business Insider—an American financial and business news portal—published this article on mother-entrepreneurs, the Indian pharmaceutical giant Mankind launched a marketing campaign for its pregnancy test kit,…
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Keywords:
mediating postcolonial;
campaign;
yoursecondhome campaign;
neoliberal times ... See more keywords